The key to successful branding!

Programme Type
Professional Programme
Language
Arabic
Venue

Business Lounge - Hall 9

Date & Time
  • 05 May 07:00 PM
Session Details

Visual identity is the key to standing out in a world filled with visual competition. In this session, we will explore the essential elements that make a visual identity successful and effective, starting with logo design, colors, and typography, all the way to the visual harmony that reflects the essence of the brand.
Experts in this session will discuss how to build a cohesive visual identity that expresses values and vision, and the importance of consistency across all design elements to enhance emotional connection with the audience. The role of innovation and digital evolution in shaping visual identities aligned with the future will also be highlighted, along with inspiring and practical case studies.

Speakers

Sara Al Refai

Sara Al Refai

Sara Al Refai

Wadah Kamal

Wadah Kamal

Wadah Kamal